6 Powerful Social Media Persuasion Techniques

While using social media might be easy, it is much harder to build an impactful and persuasive social media presence that can sell your product and brand.

Persuading people on social media requires a strategic approach. From understanding your audience, building credibility, to crafting compelling stories.

Here are six persuasion techniques we can learn from Robert Cialdini's book Influence: The Psychology of Persuasion, which can be applied to social media.

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